
Walmart
In collaboration with Walmart and LifX, we introduced an interactive POS display that allowed customers to control LifX smart bulbs through touch input, creating a dynamic in-store experience. Additionally, we developed a tablet app for store associates to monitor customer behaviour in real time and a smart analytics platform to track engagement and store traffic.
The Challenge
- Boost customer interaction with LifX smart bulbs.
- Create a memorable, technology-driven shopping experience.
- Provide store associates with tools to enhance operational efficiency.
Objectives
Develop an engaging interactive display.
Enable real-time customer interaction via IoT technology.
Equip staff with tools to monitor store activity and improve service.
Deliver actionable customer insights through analytics.
The Solution
Interactive Display: Customers controlled LifX smart bulbs via touch-enabled displays, showcasing the bulbs’ capabilities dynamically and intuitively.
Store Associate App: A custom tablet app provided real-time insights into customer needs, traffic, and engagement, enabling quicker responses and operational improvements.
Analytics Platform: An IoT-powered dashboard tracked store traffic, product engagement, and behaviour patterns, providing Walmart with actionable data to refine layouts and improve customer experience.
This solution seamlessly integrated technology with retail, enhancing customer engagement while improving store efficiency and insights.